Introduction :
- Glennda Baker is a well-known real estate entrepreneur, speaker, with influential presence on social media platforms. Her straightforward and hardworking approach has garnered a large following who value her advice in the real estate sector. With nearly three decades of experience, she specializes in residential marketing and sales as an Atlanta real estate broker.
- With a strong online presence on TikTok, Instagram Reels, and YouTube Shorts, Glennda has amassed hundreds of millions of views on her informative videos. Experts in TikTok engagement have deemed Glennda the most engaging non-celebrity real estate influencer on the platform. Her videos average close to 200,000 views per day.
Personal Life, Parents and Family Details :
- According to a feature in Cobb Life (May 6, 2022), Glennda’s childhood memories include driving through the Atlanta Private Club in East Cobb with her mother, Betty Baker. They would stroll down Collins Drive to Betty’s favorite house, a California Contemporary perched on a hill with a breathtaking view of the neighborhood and the Atlanta skyline to the south. Their dreams for the future began to take shape.
- Betty, whom Glennda describes as “direct” and “strong as battery acid,” was a shrewd businesswoman working for an Atlanta builder/developer. Glennda admired her mother and aspired to be like her. Following her mother’s advice, Glennda transitioned into real estate after previously creating and manufacturing women’s apparel in Atlanta. She embarked on her career with a clear vision, following the guidance of Mike Ferry’s book “How to Develop a Six-Figure Income in Real Estate.”
- Growing up, Glennda was often the last person picked on the playground and had a challenging journey. She barely graduated from high school and single-handedly raised two children. However, these experiences shaped her resilience and determination.
- Glennda faced financial difficulties after her second marriage ended in divorce, with two children to support and only $44 in her bank account. Her former husband also filed a custody and alimony suit against her.
- She finds great joy now in spending time with her three children, consisting of two sons and one daughter.
Early Life and Education :
- There is currently no background information on the internet about her education apart from the fact that she attended a high school.
- Baker’s journey to becoming a successful business owner has been marked by numerous challenges. Throughout her high school years, she endured persistent bullying, facing criticism for her mannerisms and speech. Despite these obstacles, she overcame adversity and completed her education. However, she still questions whether her graduation was based on merit or sympathy, as she faced significant frustration and missed several school days.
Career, Salary and Net Worth :
- Glennda Baker is widely recognized by industry insiders as the most prominent figure in the real estate field. Often refered to as the Queen of Property Investment Video Content, Baker uses her enthusiasm for real estate to inspire and inform sellers and buyers worldwide, encouraging them to generate generational wealth through real estate.
- Today, Glennda is one of the country’s top real estate brokers, and has gained popularity as a viral sensation on TikTok, with over 606,000 fans and 9.2 million likes on her videos. In 2021, she also sold the two most expensive mansions in the county.
- Starting in February 2005, Glennda has been the President and CEO of Glennda Baker & Associates, a real estate firm operating in the greater Atlanta area. When Glennda became pregnant with her daughter, Victoria Vasquez, she invited her colleague and friend Elizabeth Coats to join her, leading to the rapid expansion of her team.
- From March 2016 to August 2020, she served as an Associate Broker for Berkshire Hathaway Home Services Georgia Properties for a period of four and a half years.
- Since August 2020, Glennda has held the position of Associate Broker at Ansley Atlanta Real Estate.
- She has assisted esteemed clients such as Coca-Cola, Lockheed, Delta-Northwest Airlines, Microsoft, Mead Westvaco, Graphic Packaging, Toys R Us, and Nike, for their relocation needs. Her valuable experience as a Certified Relocation Specialist with Jenny Pruitt & Associates has allowed her to provide exceptional relocation services to these renowned companies.
- Glennda has been quoted in publications like the Atlanta Journal-Constitution and the Atlanta Business Chronicle. She has appeared as a real estate expert on HGTV’s “Designed to Sell” and has moderated panel discussions and participated in top producer panels.
Interesting Facts, Height and Trivia :
- Working with the Atlanta Real Estate Board’s Professional Development Committee, Baker has created education program to help professionals thrive and grow their businesses. She has also served as a committee chair and a member of the Atlanta Real Estate Board.
- As a former member of the Ethics and Arbitration Committee, Glennda ensures that the highest standards of professionalism and ethics are upheld throughout the real estate business.
- In 2010, Glennda received the prestigious Captain of Industry Award, which recognizes leaders in the Atlanta real estate market.
- Glennda’s LinkedIn bio reveals that real estate is not just a job for her but a central aspect of her life. Her clients become friends and family, and the homes she sells become the backdrop for their cherished memories.
- Newsweek magazine has recognized Glennda as one of America’s Best Agents for her local knowledge and global connections. She has established The Diamond Squad, an all-female realtor team.
- During an interview for the Hive podcast with Michele Bee (Episode 088, published on April 21, 2022), Baker discussed the challenges of running a profitable real estate business.
- Making history in 1995, Glennda achieved a significant milestone in the real estate industry by listing a single-family residential property in Atlanta for over $5,000,000. This accomplishment highlights her expertise in residential real estate transactions throughout the Atlanta metro region and Georgia.
- A YouTube video titled “Confronting TikTok’s #1 Real Estate Agent,” published on February 3, 2022, features an engaging discussion between Glennda and Bryon. The conversation delves into strategies for building a brand, the art of gifting in real estate, and the future of the Atlanta real estate market.
- A bilingual professional, she is well-versed in German and English.
- Glennda is ranked #6 among small teams in Georgia and is in the top 1% of REALTORS. She is well-known across the country for her local knowledge and worldwide connections.
- As a widowed single mother, Glennda is passionate about empowering women. She believes that financial independence is vital for breaking free from limitations. Her mission is to support and assist women in all aspects of their lives.
- Her accomplishments include achieving the highest per-broker production within Berkshire Hathaway Home Services Georgia Properties, and her team has garnered recognition as the seventh-best in Atlanta. Her squad has also been named the seventh-best in Atlanta.
- Glennda’s viral TikTok video, with over 10.4 million views, starts with a catchy line: “So once upon a time, I sold a huge house.” She reveals earning a $137,000 commission from that sale. Instead of investing wisely, she bought a brand-new Mercedes, went on a shopping spree, and wasted the money, regretting not purchasing a townhouse on Lennox Road during the foreclosure season. The townhouse, bought for $100,000 in 1995, is now valued at $1 million, while the Mercedes holds no value.
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